{"id":10094,"date":"2025-05-28T17:31:00","date_gmt":"2025-05-28T17:31:00","guid":{"rendered":"https:\/\/www.kdriu.hu\/?p=10094"},"modified":"2025-05-28T17:31:00","modified_gmt":"2025-05-28T17:31:00","slug":"mechatronics-and-automotive-industry-challenges-and-opportunities","status":"publish","type":"post","link":"https:\/\/kdriu.hu\/en\/2025\/05\/28\/mechatronika-es-jarmuipar-kihivasok-es-lehetosegek\/","title":{"rendered":"Mechatronics and automotive industry: challenges and opportunities"},"content":{"rendered":"<p class=\"wp-block-paragraph\">The aim of the event was to share experiences in the automotive, machinery and electronics industries, to explore local cooperation opportunities, and to discuss potential responses to global economic and competitiveness challenges.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"10095\" src=\"https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_1-1024x768.jpg\" alt=\"\" class=\"wp-image-10095\"\/><figcaption class=\"wp-element-caption\">Dr Attila Simon<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"10096\" src=\"https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_2-1024x768.jpg\" alt=\"\" class=\"wp-image-10096\" srcset=\"https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_2-1024x768.jpg 1024w, https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_2-300x225.jpg 300w, https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_2-768x576.jpg 768w, https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_2-1536x1152.jpg 1536w, https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_2-2048x1536.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Gell\u00e9n L\u00e1szl\u00f3<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The representatives of the industrial companies that appeared&nbsp;<strong>Dr Simon Attila<\/strong>, President of the Veszpr\u00e9m County Chamber of Commerce and Industry, gave a welcoming address. In his opening speech, he emphasised the importance of strengthening cooperation between local SMEs and large enterprises, as well as the chamber's role in promoting the development of business relations and the efficient, joint operation of businesses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From the host, Poppe+Potthoff Hung\u00e1ria Kft.&nbsp;<strong>Gell\u00e9n L\u00e1szl\u00f3<\/strong>&nbsp;Managing Director, President of BBMJK, presented the company's operations, latest developments and future plans.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:23% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"853\" height=\"405\" src=\"https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/poppe-logo.jpg\" alt=\"\" class=\"wp-image-10097 size-full\" srcset=\"https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/poppe-logo.jpg 853w, https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/poppe-logo-300x142.jpg 300w, https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/poppe-logo-768x365.jpg 768w\" sizes=\"(max-width: 853px) 100vw, 853px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><em>A\u00a0<a href=\"https:\/\/www.poppe-potthoff.hu\/\" target=\"_blank\" rel=\"noreferrer noopener\">Poppe+Potthoff Hung\u00e1ria Kft.<\/a>\u00a0It has been operating in Ajka since 2003, where it manufactures high-quality common rail systems and high-pressure pipes. The company's products are primarily made for the European and American automotive industries, with a special emphasis on precision and environmentally friendly manufacturing processes. Over the next 5 to 10 years, the company plans to gradually transition from manufacturing diesel components to producing parts related to hydrogen propulsion.\u00a0<\/em><\/p>\n<\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"461\" src=\"https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_8-1024x461.jpg\" alt=\"\" class=\"wp-image-10098\" srcset=\"https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_8-1024x461.jpg 1024w, https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_8-300x135.jpg 300w, https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_8-768x346.jpg 768w, https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_8.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Photo: Poppe+Potthoff Hung\u00e1ria Kft.<\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">One of the keynote speakers at the workshop&nbsp;<strong>Farkas P\u00e1l<\/strong>, was the Director of Production and Industrial Engineering at Continental Automotive Hungary Kft., who in his presentation demonstrated that digitalisation, industrial simplification, data science applications, artificial intelligence and research and development play a key role in maintaining competitiveness, particularly in the face of challenges from the Chinese market. He addressed China's competitive advantages, the spectacular development of the past 50 years, and the weaknesses of the European\/Western economy and industrial production. Furthermore, he illustrated the cost-effectiveness-aimed coaching processes between Continental's Chinese and Hungarian plants.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Continental's Veszpr\u00e9m site has carried out significant developments in this area, including the establishment of its own test track, which enables vehicle dynamics and safety systems to be tested in a real-world environment.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/kdriu.hu\/wp-content\/uploads\/2026\/02\/mechatronika_es_jarmuipar_7-1024x683.jpg\" alt=\"\" class=\"wp-image-10099\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Following this, the participants discussed global economic and competitiveness challenges, as well as potential responses to them. Special attention was given to the role of digitalisation and artificial intelligence in the automotive industry, alongside the importance of local cooperation and knowledge sharing for the region's economic development. The cluster event contributed to strengthening collaboration among local industrial stakeholders and opened up new perspectives for future developments and joint projects.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For further information:&nbsp;<a href=\"https:\/\/www.bbmjk.hu\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.bbmjk.hu<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>The event was organised by the Veszpr\u00e9m County Chamber of Commerce and Industry within the framework of the agreement entitled \u201cIn Alliance with Enterprises\u201d between the Government of Hungary and the Hungarian Chamber of Commerce and Industry and the related Enterprise Development Programme.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Operated by the Veszpr\u00e9m County Chamber of Commerce and Industry, the Bakony-Balaton Mechatronics and Automotive Cluster (BBMJK) organised a professional workshop in Ajka on 28 May at the headquarters of Poppe+Potthoff Hung\u00e1ria Kft., focusing on competitiveness and artificial intelligence.<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[27],"tags":[],"class_list":["post-10094","post","type-post","status-publish","format-standard","hentry","category-klaszter"],"acf":[],"_links":{"self":[{"href":"https:\/\/kdriu.hu\/en\/wp-json\/wp\/v2\/posts\/10094","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kdriu.hu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kdriu.hu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kdriu.hu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kdriu.hu\/en\/wp-json\/wp\/v2\/comments?post=10094"}],"version-history":[{"count":0,"href":"https:\/\/kdriu.hu\/en\/wp-json\/wp\/v2\/posts\/10094\/revisions"}],"wp:attachment":[{"href":"https:\/\/kdriu.hu\/en\/wp-json\/wp\/v2\/media?parent=10094"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kdriu.hu\/en\/wp-json\/wp\/v2\/categories?post=10094"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kdriu.hu\/en\/wp-json\/wp\/v2\/tags?post=10094"}],"curies":[{"name":"WP","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}